Makeup

Mrucha Beauty | Clean, Cruelty-Free Makeup for Bold Expression

mrucha beauty a founder of this trend beauty brand standing and looking to camera

Everything you need to know about Mrucha Beauty

What You’ll Learn in This Article:

Mrucha Beauty is a fresh and vibrant brand created by influencer and content creator Mrunal. With a vision rooted in clean, cruelty-free, and skin-conscious formulas, the brand delivers products designed to suit Indian skin tones while appealing to a global audience. Each product reflects a mix of playfulness, boldness, and nourishment perfect for everyday wear and statement looks.

1. Lip Melts – Hybrid Peptide pH Gloss

Description: A juicy and comfy gloss that adapts to your natural pH for a personalized shade. Lightweight, nourishing, and easy to wear.

  • Price: $7.80 each
  • Shades Available:
    • Toastie
    • Whimsicle
    • Fairyliscious
    • Hotlit
    • Glossicle
    • Bratsberry

2. Lush Ink Marker | Bold & Velvet-Soft

Description: A smudge-proof, velvet-soft lip color that glides effortlessly. Lightweight and precise, perfect for long wear.

  • Price: $4.70 each
  • Shades Available:
    • Ate
    • Okurr
    • Sheesh
    • Yass
    • No Cap
    • Skrrt
    • Crazyyy

3. Plush Pout + Lush Ink Combos

Description: Dynamic lip duos that combine bold pigment with plush finish. These sets are perfect for creating versatile, layered looks.

  • Price: $12.00 per set (originally $13.00)
  • Examples:
    • Goated (Sheesh & Pookie)
    • Slay (Okurr & Glow Up)
    • Espresso (Sheesh & Brownie)
    • Highkey (Skrrt & Its Giving)
    • Issa Vibe (Yass & Glow Up)
    • Saucyyy (Crazyyy & Its Giving)

4. Lush Ink + Lip Melts Duos

Description: A combination of bold lip ink and glossy melt shades for the perfect balance of drama and softness.

  • Price: $12.00 per set (originally $13.00)
  • Examples:
    • Brat Besties (Crazyyy & Bratsberry)
    • Hotter Than U (Okurr & Hotlit)
    • Slaymates (Okurr & Toastie)
    • Drama Department (Sheesh & Whimsicle)
    • Hot Chaos (Skrrt & Hotlit)
    • Digital Fairies (Yass & Fairyliscious)

5. Cloud Kiss – Airy, Clean Blush

Description: A silky, lightweight blush that melts into the skin for a natural, radiant finish. Made with clean, cruelty-free formulas.

  • Price: $7.80 to $9.00 (originally $9.00 each)
  • Shades Available:
    • Berry Bliss
    • Fig Flush
    • Mulberry Magic
    • Peachy Pop
    • Petal
    • Pink Lemonade

6. Accessories

Mrucha Beauty also offers fun and functional lifestyle products that match the brand’s playful aesthetic.

  • Girl Dinner Kits:
    • Small – $6.00
    • Standard – $12.00 (originally $13.80)
    • Large – $7.80
  • Tote-ally Rad Tote: $8.40

7. Brand Values

Mrucha Beauty stands out for its:

  • Creator-Driven Identity: Founded by Mrunal, ensuring authenticity and relatability.
  • Clean & Cruelty-Free Promise: Gentle on the skin and ethically produced.
  • Inclusive Shades: Thoughtfully developed to flatter diverse skin tones.
  • Playful Energy: Products that balance fun with quality.

Why you should Choose Mrucha Beauty products?

FeatureBenefit to You
Innovative FormulaspH-activating gloss, velvet inks, airy blush
Affordable PricingHigh-quality products at accessible prices
Versatile CombosEasy to mix, match, and customize
Ethical StandardsCruelty-free, clean, and inclusive

Final Thoughts

Mrucha Beauty isn’t just a makeup line—it’s a celebration of bold self-expression and conscious beauty. From hydrating glosses to vibrant blushes and chic accessories, the brand brings together style, comfort, and ethics at prices that make it easy to indulge.


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